JESSICA WORKMAN – WHERE OPRAH, CELINE DION AND ARCHERY COLLIDE
Jessica Workman keeps our team organized and our clients on track for success.
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The Levitate Podcast Ep. 1: “Perfection Is Not Real”
Today is the day! We are pleased to announce the premiere of The Levitate Podcast…
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The Levitate Podcast: First Listen
Announcing the premiere of The Levitate Podcast! Listen for preview and stay tuned for the first episode launching next Thursday.
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HEY TWITTER: “Ain’t Nobody Got Time For That”
The average attention span of a goldfish is nine seconds. The average attention span of a human is eight seconds. Sad but true.
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START TALKING: Why Success Requires a Strong Narrative
It doesn’t matter how successful you are on paper or within the walls of your organization. You need to tell your audience how you’re impacting the world.
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The Secret’s Out & the Colonel is Boss
KFC hid their secret fried chicken recipe in plain sight, a combination of eleven herbs and spices. The social media Easter egg was discovered & went viral. But could they have found more success?
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Media Training 101: #LikeABoss
One bobbled media interview can cause permanent damage to your reputation. But there’s an easy fix to make sure that doesn’t happen: practice and preparation.
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Be Brilliant: How to Communicate your Sparkle
ADWEEK’s recent historical look at Swarovski details how the brand name has become synonymous with cut-glass crystals or, more simply put, sparkle. Who doesn’t love the brilliance of sparkle and the awesomeness of crystals? The words alone sound opulent and magnificent…
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7 Ways Your Brand Should Repurpose Digital Video Content
Creating digital video content is an investment. If, when all is said and done, the video doesn’t create the brand or message visibility you expected, it is frustrating. But there’s no need to focus solely on view count to determine impact. In fact, a digital video can be recycled to ensure you’re getting the most bang out of your digital marketing dollars.
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#Basics: Why Tactful Media Follow-Up is a Must
At Levitate, it’s our job to convince people to listen intently to a sound in a world filled with noise. That means we have to skillfully craft messages and pitches that deliver differentiated content and demand to be noticed.
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