At Levitate, we work our butts off to do exceptional work. It isn’t always easy, but it’s worth it. The time, effort, frustration, travel, late nights, early mornings, revisions, revisions, revisions… it all comes together to create something amazing. Something that makes us giddy with excitement and so proud we can’t wait to talk about it. That’s the kind of work we do.
It would surprise absolutely no one that I love the underdog. I love the gritty determination and scrappiness of fighters clawing their way to the top ready to take on challenge after challenge, never giving up.
Successful marketing is undeniably about tapping into emotion and invoking feelings. That’s why Valentine’s Day is a dream come true for brands. We can tap into the innermost emotion everyone yearns to feel.